Tag Archives: brand awareness

lead generation agency

Major Benefits of Online Display Ads

Advertising online has been the de-facto avenue for businesses to reach a broader audience for several years now.  The digital advertising arena has become so vast that research predicts the total digital advertising spend across the world will surpass $220 billion by 2022. It turns out that not all ad formats are created equal -
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brand reputation management

Brand Reputation Management in the Age of Social Media

With consumer behaviour changing and conversations about your brand taking place in the virtual world on a 24×7 basis, brand reputation management is crucial for companies and brands. With the explosion of social media platforms, your brand reputation can be tarnished more easily and more rapidly than ever before. According to Wikipedia, “Reputation management refers

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digital brand experience

Build Digital Brand Experience with Interics In-Digital

The onset of digital platforms has changed how customers engage with brands. Companies that apply brand experience strategically and intelligently affect, at many levels, their performance in the market. There is a need to provide a holistic brand experience that serves as a strong brand differentiator triggering brand loyalty. But what is a digital brand

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